Director of Ad Sales:

Who What Wear is the definitive authority for trend-setting fashion fanatics between the ages of 18-34 and their followers. This multi-media brand has quickly become the essential resource for tastemakers everywhere, while appealing to all young women thanks to its inclusive voice and approachable take on fashion, celebrity and style.

Who What Wear reaches its audience through its online magazine and a daily email newsletter covering the latest in celebrity fashion, runway trends, and beauty secrets. The WWW content also includes online video and books – the Who What Wear TV web series was the #1 downloaded podcast on iTunes within the fashion vertical, and Who What Wear: Celebrity and Runway Style for Real Life, WWW’s first book, was published in September 2009, and is currently in its 4th edition print.

As a trusted advertising destination known for its high-impact integrated marketing campaigns, popular branded entertainment content, and a highly engaged and responsive “influencer” audience, Who What Wear has developed deep relationships with leading advertising agencies and their clients. Who What Wear has launched campaigns for brands such as Bloomingdale’s, Nine West, Ralph Lauren, Burberry, JCPenney, Oil of Olay, Gilt Groupe, Gucci, Neutrogena, Intermix and more.
Who What Wear is now looking to expand its ad sales team with top-notch ad sales talent.

Job Description:

-Conceptualize and sell integrated online advertising and sponsorship packages, including email newsletters, advertorials, product integration, branded entertainment, and banners to clients and agencies

-Engage, strategize and cultivate deep relationships with all levels of advertiser and ad agency organizations to drive revenue growth

-Prepare written proposals in response to client’s expressed interest ensuring proposal fits clients’ needs, budgets and internal profitability goals

-Respond to and service clients, ensuring all client issues are resolved with 100% satisfaction

-Maintain complete, updated status of all information relating to accounts

-Manage campaign deliverables as needed and interface with ad operations to ensure ad campaigns are launched, monitored and operating in accordance with our standards as well as client expectations

-Provide campaign metrics and statistics to client

Skills and Requirements:

-Extensive knowledge and experience selling branded entertainment, custom integrated marketing campaigns, social / viral campaigns, and online display advertising

-Strong history of exceeding aggressive monthly, quarterly, and yearly sales quotas

-Minimum 3 years of online ad sales experience in both agency and client-direct sales

-Deep relationships with decision makers for major online advertisers and online media buying agencies nationally and particularly for the West Coast. Account categories should include, but are not limited to, entertainment, denim, surf, fashion, beauty, women’s lifestyle, CPG and automobile

-Expertise in creating and delivering creative proposals and marketing materials with little supervision

-Highly proficient in Powerpoint and Excel

-A resourceful, can-do attitude that thrives in an entrepreneurial, fast-paced environment

If interested, click here to apply. Please include a cover letter with your resume, and put “Director of Ad Sales” in the subject header of the email. Compensation is competitive and is commensurate with experience.