The Denim Trend Every It Girl Will Try This Fall

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(Image credit: Collage Vintage)

With the rise of rigid denim, high-waisted cuts, and straight-leg silhouettes, the popularity of skinny jeans is dropping off. In their place, fashion girls are reaching for vintage-inspired styles—otherwise known as “mom jeans.” While mom jeans have a mixed reputation, we’re getting behind them and predicting they will be the denim trend every It girl will try this fall.

We’ve already seen them all over the street style scene and don’t see any signs of the style slowing down. Fashion girls often call out their vintage Levi’s as the favorite pair of jeans in their closet. and denim designers have picked up on it. Moving into fall, we’re seeing vintage cuts released from nearly every denim house out there. Whether you’re into a light wash or dark, a wide leg, or something more fitted, we’ve rounded up the very best styles out there.

Keep reading to shop the best mom jeans from Topshop, Reformation, Frame, and more.

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.