11 Fashionable Brands to Shop If You Have Zara Fatigue Like Me

Disclaimer: I still love Zara. But so does everyone else. It only takes so long until I run into too many people you know are wearing the same thing as you or you may find its trend offerings start to blur together no matter how many times a week I refresh the new-arrivals page. If you've ever experience Zara fatigue, know you're not alone.

The good news is Zara isn't the only option out there delivering fresh trends for reasonable prices. And no, I'm not just talking about other fast-fashion stores like H&M, Topshop, and Mango. There's a whole horde of clothing brands at the Zara price point that continue to fly under the radar. For those who are ready to try something other than Zara—at least temporarily—I've thrown together a list of 11 brands to bookmark instead.

So the next time you're in search of a dress that five of your coworkers don't already own, shop my recommended alternatives below.

1. The Line by K

Founded by blogger Karla Deras Chambers of Karla's Closet, The Line by K was set up for success from the get-go. Since launching in 2015, the brand has amassed a cult following for elevated basics with a hint of Deras's own personal style—a mash-up of body-con pieces, simple tees, and a love of all things satin.

2. Pixie Market

While cool-girl brand Pixie Market's prices may skew ever so slightly higher than Zara's, its chic, modern, and of-the-moment pieces have a similar aesthetic to Zara's.

3. Charles & Keith

If you've yet to put Charles & Keith on your radar, now's a good time to do so. The Singapore-based accessories brand—approved by stylists and editors the world over—is a one-stop-shop for trend-driven shoes, bags, and jewelry. Its offerings are so good you'd never guess that all of its items run well under $100.

4. Stradivarius

This Spanish clothing brand is known for its trend-forward and contemporary pieces and very favorable prices. Since it's one of Zara's sister brands, you can be sure you're getting a similar feel in aesthetics.

5. Petite Studio

Petite Studio is every under-5'4" female's best friend. The New York–based womenswear line is dedicated to serving the latest trends to petite women, ensuring that oversize blazers will actually fit their frames. 

6. Eloquii

Eloquii is basically Zara with extended sizes. It offers chic silhouettes that are timeless yet still fashion-forward.

If you're looking for elevated and chic pieces that will win you all the compliments and are also wallet-friendly, then look no further than & Other Stories.

9. Aritizia

Loved by fashion girls, Aritzia is packed with high-quality pieces that are the perfect balance of classic and trendy.

10. Pull & Bear

While Pull & Bear skews a little younger than the Zara customer, there are definitely a ton of cool sartorial gems to be found. Known for its on-trend pieces and budget-friendly prices, just like Zara, you can find complete fashion-forward looks without breaking the bank.

11. Who What Wear Collection

We finally launched our own DTC collection, inspired by the style of our editors. It's full of pieces that are made to stay in your wardrobe for years to come.

This post was published at an earlier date and has since been updated.

Next, I Did a Ruthless Closet Clean-Out and Only Bought 3 New Pieces

Contributing Editor

Ray Lowe is a contributing editor for Who What Wear. She's spent the last decade living in New York, but now that she professionally works from home, she's slowly been going back to her roots by splitting time between NYC and L.A. A year ago, she left a four-year stint as a fashion editor for Refinery29 to explore the freelance life. Nowadays, she does just about everything from penning online articles (for Who What Wear, Refinery29, Elle, Cosmo, and many more) to writing scripts, styling, and finding ways to fuse her love for both Disney and fashion. Her main beat is fashion (trends, emerging brands, affordable finds, you name it), but you may find her dropping in with a beauty story every now and then. As for her personal style, she'd best describe it as a balanced blend of basics and contemporary trends, often with a dash of Mickey Mouse thrown in for good measure. In her spare time, she can be found coddling my pets (a French bulldog and a rescue cat), curating travel itineraries for her friends, scrolling through Instagram for up-and-coming brands, and watching so-bad-they're-good films.