Where Fashion Girls Can Finally Get the Perfect White Button-Down

Aemilia Madden

The classics may never go out of style, but sometimes even the best of them could use a little bit of a rebirth. Ammara is doing exactly that with the classic white top. The NYC-based brand is the brainchild of Ammara Yaqub, a designer, mom, and Harvard MBA. Its 12-piece debut collection takes a modern approach to your go-to top, slightly reimagining it with thoughtful details like updated peplums and contrast piping.

"The best part of a white button-down is its versatility," said Yaqub. "It can be worn with jeans, trousers, pencil skirts, shorts and over a bathing suit (if it's longer) at the beach—you name it." Each piece is designed to take you from day to night without ever feeling out of place. Consider this collection your key to keeping your closet simple but your style interesting.

Read on to shop the brand that's reinventing the classic button down!

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